Not every local businesses is really "in" with the locals. When a company truly supports its community, it shows. Through lasting relationships, outstanding customer care and an established physical presence in the community, the award-winning California Pools Temecula location remains the shining choice of Temecula Valley residents for swimming pool construction, year after year. Alan Metzger is the manager and owner of the California Pools Temecula office, founded in 1997. He has been with California Pools, Temecula, for the past 12 years and now runs the office with his daughter and son-in-law. It's a family affair. Metzger shares with us his favorite part of being a California Pools builder: face-to-face customer involvement.
Your store has a reputation for excellent in-person marketing. How do you meet your customers?
We're local business owners, but we're residents first. The most effective way that we've been able to reach new customers is through ongoing community involvement. We enjoy so many great things that our community has to offer, just like our customers.
Temecula residents gather for three days each year at the Temecula Balloon and Wine Festival, and we really enjoy greeting customers at our booth there in the vendor area. We also bring our trailer along and set up to display our brochures at other gatherings like block parties hosted by local home builders. Past customers are really happy to see us at events like these; with so many pool contractors going out of business, they're happy to see that we're still providing the best quality service to the area.
How do you support Temecula residents?
One of the most exciting ways we give back is through our sponsorship of the Master's Elite cycling team, called California Pools Racing. The team participates in local races and also some state and national races. We help support junior riders on their quest to join the U.S. Cycling Team. Overall, we just really love to support the healthy lifestyle of our residents, whether its through the bike racing, promoting exercise through swimming or handing out water bottles at 5K fun runs.
What do you most enjoy about your job?
I've been in the pool and spa business for over 25 years, and the satisfaction I have after building someone's dream pool still moves me. It's a fun thing to look back and see what you built for each customer. Seeing your customers' eyes light up when you turn the water feature or swimming pool on for the first time is indescribable. You can see the excitement in their eyes without them even saying a word.
Why should a customer build a pool with California Pools, Temecula?
In a time when other contractors are without a storefront, we're still accessible. We have visibility with our residents because we have nothing to hide. In fact, we boast about our service. Right from the start of the design process, through the build and after completion, warranty or not, we're available to address any and all issues that our customers might have with their pools. That kind of services isn't really offered anymore in our industry.
What building or design trends do you think will be popular choices for Temecula residents in 2012?
Our residents are fond of the more natural looking pools, so we should expect to see more rock water features, freeform shapes and pebble bottoms. They'll be looking to build their own natural paradise.